The Power of Red

Colors have different meanings in different cultures and they’re even known to change over time but right now in the U.S., researchers have found this to be true about RED:

  • Red is an intense, extreme color known to affect all who see it.
  • Men and women are seen as more attractive when wearing red.
  • Red is the color of confidence but too much can be interpreted as aggressive.
  • In clothing, decor, wildlife and more, red always gets attention.

The best way to reap the benefits of red without inviting negative reactions is to take your red in small doses. Just a hint will make you that much more appealing, add visual interest and jump-start any outfit. Check out these ruby red accent pieces:

Zoya Nail Polish in Tamsen, $9 at zoya.com. I love this for fingers and toes. Orange undertones make it a Spring/Summer staple.

Eugenia Kim Chiara Headband, $90 at shopbop.com. The ombre shading and center-knot take this to another level.

Gahara Links Transfixion Necklace, $58 at anthropologie.com. Go global with this Rwandan made, hand-beaded pendant necklace.

Super Ciccio Eyeglasses, $169 at madewell.com. Oversized, retro frames in a “notice-me” color.

Cole Haan Jen & Oil Mary Jane Suede Platform Sandal, $125 at lastcall.com. Because red, grown-up Mary Janes are hot!

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